No specific deliverables
What this clause does
What the agency actually has to do is undefined.
Why it hurts you
"Marketing services" is not a commitment. Without named deliverables and frequencies you cannot hold them to anything, and you cannot prove a breach if they do nothing.
What a fair version looks like
A schedule listing specific deliverables, quantities and frequencies.
Wording you can send back
Agency shall provide the services set out in Schedule A, including specified quantities and frequencies. Failure to deliver shall constitute material breach.
Paste this into your reply. Asking for a specific change is far more effective than asking them to "soften" a clause.
How to spot it
Search your contract for these words:
marketing servicesmanagement servicesbest effortsas neededvarious services
Check your actual contract
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This is an automated review to help you spot common problems — not legal advice, and not a substitute for a lawyer. We can miss things, and a clause that looks fine in isolation can still be a problem in context. Have a lawyer review anything you are about to sign.